Strategy4:19The Founders’ Way
For founders growing through their first million of recurring revenue or scaling up to twenty-five, who are determined to give their start-up the best possible chance of success. Gareth and his trusted colleagues share their real experiences of building capital value, told straight. Join experienced companions to challenge and support you and build your leadership toolkit as you make your way along your start-up journey.
Also available on
- YouTube
- Spotify
- Apple Podcasts
Latest Episode
Strategy4:19Four Content Paths

Thoughts Along the Way
Build your leadership toolkit, as Gareth boils down what he’s learnt over a quarter of a century of starting up and scaling up, one idea at a time, as he walks with the poodles, Gus and Pippin.
Episodes coming soon

Reflections
Learn from honest, founder-to-founder stories of the pivots, setbacks, turning points and exits as they reflect on triumphs great and small, and the occasional disaster.
2 episodes

Thinking in Real Time
Live strategic thinking, worked through out loud. Join Gareth and the Founding Team at Reeflow Limited as we wrestle with real puzzles, challenges and strategies as we grow our latest start-up.
1 episode

Master Founder Academy, “The Essential MBA” for Founders
Coming soon, ETA January 2027
Episode Catalogue
3 episodes
Content path
Thoughts Along the Way
Build your leadership toolkit, as Gareth boils down what he’s learnt over a quarter of a century of starting up and scaling up, one idea at a time, as he walks with the poodles, Gus and Pippin.
New episodes on this path are on their way.
Content path · 2 episodes
Reflections
Learn from honest, founder-to-founder stories of the pivots, setbacks, turning points and exits as they reflect on triumphs great and small, and the occasional disaster.
Content path · 1 episode
Thinking in Real Time
Live strategic thinking, worked through out loud. Join Gareth and the Founding Team at Reeflow Limited as we wrestle with real puzzles, challenges and strategies as we grow our latest start-up.

Content path
Master Founder Academy
“The Essential MBA” for Founders
Coming soon, ETA January 2027

Meet Gareth and The Founders’ Way
Gareth Cadwallader has spent thirty years building companies, from Computacenter and Digital to AI-London, vzaar and Akkroo. The Founders’ Way is where he shares that earned wisdom with founders and founding teams.
- Years building
- 30
- Years building
- Founding teams
- 10
- Founding teams
- Exits
- 6
- Exits
Two short films
Introducing Gareth
Film 01 · 0:41
The Founders’ Way
Film 02 · 0:53


